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7-Eleven Promotion - 2009

7-Eleven Promotion - 2009



To help promote G.I. Joe: The Rise of Cobra, convenience store chain 7-Eleven created many tie-ins for the movie. In addition to collectible straws and lenticular slurpee cups depicting the Baroness, Duke, Snake Eyes, and Storm Shadow, the stores also sold "Go Joe Cappuccino" and a slurpee flavor named "Liquid Artillery."

In a double cross-promotion, special coffee cup holders also advertised Norton's G.I. Joe campaign.

Store Displays:

Collectibles Display
Soda Fountain
Go Joe Cappuccino
Liquid Artillery

Collectibles:

Slurpee Straws
Lenticular Cups
Coffee Mugs
Disposable Cups
Norton Cross-Promotion

From the collection of: Phillip Donnelly and 7-Eleven


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